WHOOP Unlocked
Product launch
We partnered with Stept in LA to create, produce and post produce the launch key note for the new WHOOP 5.0 and MG.
I helped over see the entire art direction for the campaign working closely with Stept to deliver a launch film that felt on brand, informative and exciting.
VP of Brand –Tatiana Kuzmowycz
Associate Creative Directors – Eric Gasparro & Libby Aurigemma
Video & Motions Graphics Director – Zack McCabe
Agency Partner – Stept LA
